411 Initiative for Change is a Canadian non profit organization that provides
programming to schools and community groups merging contemporary arts,
culture, heritage, education and social development to empower and
inspire young people.
Abandoning traditional infrastructure of
educational instruction 411 leverages young people’s interest in
contemporary musicians, art and pop culture to engage young people on common global issues.
411’s innovative programming has already captured the attention and
hearts of over 300,000 young minds across Canada. Through fusing pop
culture with inspired dialogue and life shaping information about peer
pressure, discrimination, identity, global citizenship and respect
through the context of common social issues impacting young people.
Young people drive the economy and shape the future direction of policy
and change. Although they are drivers of change, their opinions are
often overlooked. 411 recognizes the strength in engaging young people -
particularly at their early critical stages of development when they
are shaping their socialization skills. Engaging and influencing young
people effectively can shift the outcomes of our communities - locally
and globally. 411 works with young people to provide them with the
motivations, skills and support to become more engaged and active
citizens in their communities.
What We Do:
- Gear our work and programs towards young audiences;
- Use contemporary arts as the media to present our program key messages and engage young people;
- Produce arts education and industry programming which provides a platform for young people's expression;
Produce programming on issues of importance to young people such as
health, social, gender, integration and children's rights issues;
- Ensure that all our events and projects include Canadian artistic content;
Offer arts-based educational programs and workshops to schools,
youth-centred organizations, and public open access venues; and,
- Work in partnership with schools, community organizations, media, and governments.